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User Experience Design Award for Club Brugge App

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On Thursday evening, October 14, the IAB Mixx Awards were presented at Tour & Taxis Brussels. These awards recognize the best digital cases of the past year. The Club Brugge-App, designed by the Bruges-based 'Bits Of Love', walked away with the award for best 'User Experience Design'. A nice crown for the hard work over the past years in the field of digital innovation!

Andries De Reyghere, CEO Bits of Love: "This award is recognition for the enormous challenge we took on with this project. In collaboration with Club, through a common approach, we arrived at a new kind of mobile app that could meet the expectations of the Club Brugge Community."

Maarten Dedobbeleer, Marketing Director Club Brugge: "The Club Brugge App is the flagship of our digital journey. As a one-stop-shop for our fans, both on Matchday with ClubID and all other days with a constant flow of content, the App is indispensable for our community. This award is a crowning achievement for our successful collaboration with Bits of Love.